Keyword "MARKETING TOOLS" found in the following publications:

MARKETING ASPECTS OF HYBRID HOSPITALITY
The modern hospitality industry is undergoing a fundamental transformation driven by both macroeconomic shifts and a deep evolution of ...
Abstract | Full text (PDF)
THE TRANSFORMATION OF THE CONTENT OF THE CONCEPT OF THE MARKETING MIX, TAKING INTO ACCOUNT THE DEVELOPMENT OF INFORMATION TECHNOLOGIES
The high degree of competition, a wide assortment of high-tech products, high requirements of a customer characterize the current stage ...
Abstract | Full text (PDF)
ANALYSIS OF THE FAST FOOD MARKET IN KAZAKHSTAN
The role of LSM (local store marketing) in the development of the fast food market is very important. It ...
Abstract | Full text (PDF)

Research result. Business and Service Technologies is included in the scientific database of the RINTs (license agreement No. 765-12/2014 dated 08.12.2014).

The journal is included in the list of peer-reviewed scientific publications recommended by the Higher Attestation Commission (as of 25.12.2020 (№ 1590)). vak.minobrnauki.gov.ru

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Research Result. Research result. Business and Service Technologies (ISSN 2408-9346)

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The Founder: Federal State Autonomous Educational Institution of Higher Education "Belgorod National Research University"The Founder’s address: 85 Pobedy Street, Belgorod, the Belgorod region, 308015, Russia

The Publisher: Federal State Autonomous Educational Institution of HigherEducation "Belgorod National Research University" The Founder’s address:85 Pobedy Street, Belgorod, the Belgorod region, 308015, Russia

Editors Office: chief editor Natalia A. Zaitseva, e-mail: RR_BusService@bsuedu.ru, phone: +7 (4722) 30-14-18.

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Registered by the Federal Service for Supervision of Communications, Information Technology and Mass Media (Roskomnadzor)

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Charter of the editorial board of the mass media "Research result. Business and Service Technologies"

Order No. 636-OD dated 30.06.2023 "On approval of the Charters of the editorial boards of the mass media of scientific journals of Belgorod State National Research University"

Order No. 1097-OD from 15.11.2023 "On approval of the Regulations for the publication of scientific journals of Belgorod State National Research University"

Order No. 219-OD from 16.04.2026 "On approval of the composition of the Editorial Board of the journal "Research Result. Business and Service Technologies""

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